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Follow Starbucks’ example PDF Print E-mail
News - Alternative Investments
Thursday, 04 October 2012 15:50
Investors seeking sustained growth in their portfolios should follow in the footsteps of Starbucks and look to the BRIC countries (Brazil, Russia, India and China), says the boss of the world’s leading independent financial advisory group.

The comments from Nigel Green, the chief executive of the deVere Group, come as it is announced that the global coffee shop chain is set to open its first establishment in India next month as part of an overall investment of $78 million in the subcontinent.

“Starbucks are fully aware that compared to the Western equivalents, BRIC economies hold huge potential to investors, with much of this potential being fuelled by consumers,” explains Mr Green.

“Aggregate consumption between the four countries is currently estimated to be around 4 trillion dollars and this is expected to grow by around 15% to 20%.  Therefore by the middle of the decade, the BRIC nations will see their combined consumption increase by more than a trillion dollars – and this is a conservative estimate.”

He continues: “Bearing in mind these immense figures, and considering that the BRIC countries are not riddled with debt, are rich in resources, are home to a young and increasingly educated and wealthy population, and because diversification is crucial in the current economic climate, it would be crazy for investors not to consider following Starbuck’s strategy and include BRIC-based investments in their balanced portfolios.”

Investing in these four countries is now more accessible than ever, according to the deVere Group which has recently selected Goldman Sachs Asset Management, who are specialists in global investment solutions including mutual funds in BRIC countries, as one of its preferred fund advisers.

“Through this strong alliance our clients can, for the first time, enjoy a direct relationship with Goldman Sachs Asset Management - whose chairman, first coined the ‘BRIC’ acronym - without having to hold significant sums.

“This means they can access the driving forces of the new global economy with less risk and use Global Sachs Asset Management’s vast wealth of experience,” confirms Green.

The deVere chief executive, like Jim O’Neill, head of Goldman Sachs Assets Management, stresses experienced investors should consider investments in The Next Eleven (N-11) - namely Bangladesh, Egypt, Indonesia, Iran, Mexico, Nigeria, Pakistan, Phillipines, Turkey, South Korea and Vietnam, alongside the BRIC nations.

Mr Green notes: “It is estimated that within the next decade the combined GDP of the BRIC and N-11 countries will be double that of Europe and the US together.”
 

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